Next-Gen Business Insight Growth Engine
VOC为先 · 内容为王
增长为果
Next-generation business insight growth engine — AI collective intelligence driving omnichannel business decisions
90% of marketing actions fail because you execute without understanding the user's real task.
Without fine-grained VOC insights, you will never complete your growth mission.
JTBD Perspective
5 Core Marketing Jobs To Be Done
What tasks are you hiring all your marketing actions to complete?
Find Growth Direction
New product selection without pitfalls, iteration with evidence, pricing without cutthroat competition
Produce Effective Content
Create content with traffic and conversion, say goodbye to ineffective internal competition
Achieve Profitable Ads
Meet ad ROI targets, GMV without losses, break the cycle of losing more by spending more
Avoid Market Risks
Early warnings on competitor moves, timely sentiment response, catching industry trends ahead
Build Long-term Assets
Turn experience into enterprise assets, no knowledge loss when teams change, build moats over time
The hard truth: 90% of marketing actions fail because you started executing before understanding what job the user is hiring your product to do.
Core Differentiation
Not 'post-event review' but 'pre-event prediction + closed-loop operations'
Traditional VOC Tools
Post-event analysis based on historical reviews. Only optimizes existing products, cannot predict new opportunities. Insights disconnected from growth.
Future Insight
AI collective intelligence captures future user needs. Simulate → Validate → Test. Full closed-loop: Insight → Content → Operations → Analysis → Conversion.
Three Product Lines
Shared foundation, differentiated positioning, collaborative growth
Three Service Lines
From Strategy to Execution, Layer by Layer
Data Partner Ecosystem
12 Premium Data Partners
VOC.market invests ~¥5M annually in our data partner ecosystem, integrating all premium data suppliers. No need to procure from each platform individually — access on demand through one platform.
Feigua Data
Full Douyin content and influencer data, real-time trend tracking
Qiangua Data
Full Xiaohongshu notes, seeding trends, influencer discovery and evaluation
Newrank
Full WeChat ecosystem content data and distribution analytics
Sentiment Monitor
Cross-platform brand volume monitoring, sentiment alerts, competitive reputation comparison
E-commerce Listening
Multi-platform review aggregation, pain point identification, sentiment analysis
Chanmama
Full-category Douyin transaction data, KOL sales analytics, trending product prediction
Moojing Insight
All-platform SKU-level competitive data across Tmall, JD, Douyin, Pinduoduo
Ocean Engine Cloud
Consumer search behavior across Ocean Engine, category trends, audience profiling
Overseas Data Service
Amazon, TikTok Shop, Shopee, Lazada cross-border and global social media data
Live Commerce Analytics
Real-time livestream monitoring, influencer matching, campaign attribution
Guandata
Enterprise BI platform with multi-source data integration, ETL, and unified analytics
FanRuan FineBI
Enterprise BI visualization, self-service analytics, multi-dimensional dashboards, smart alerts
All data partners above are integrated through VOC.market. We continuously expand the partner ecosystem to ensure your omnichannel data visibility. All data sources follow compliant collection strategies.
Growth Resources
Featured Articles
Enterprise-grade data supplier coverage built into the VOC Skill Pack
21-Day Validation
Proven Results
21 days of VOC implementation, core task completion significantly improved
Content Precision
Unit GMV Loss (CNY)
Ad CTR Increase
Competitor Response
Product Roadmap
Phased rollout, starting with core scenarios
Phase 1 (1-3 months)
- ● Build VOC platform foundation
- ● Launch Douyin/Video speaking product
- ● Start GEO brand operations basics
Phase 2 (4-6 months)
- ● Complete Douyin/Video full closed-loop
- ● Launch Xiaohongshu basics
- ● GEO brand batch content + auto-publish
Phase 3 (7-12 months)
- ● Complete all scenario closed-loops
- ● Achieve omnichannel automation
- ● Build diversified monetization
Solve Marketing Losses at the Root
Book a Future Insight demo and start your AI-driven business growth journey